Wire Reels and Cable Spools in Grand Rapids, MI

Steel wire reels are available from 3 inches to 96 inches (75mm to 2400mm) in diameter. Wooden reels range from 20 inches to 60 inches in diameter. All sizes are manufactured to customer specifications, and custom dimensions outside standard ranges can be accommodated upon request.

Products are manufactured in compliance with DIN 46395 (metal flanged reels), DIN 46397 (semi and fully machined reels), NEMA WC 26 (wooden and corrugated shipping reels). Standards are applied based on product type and customer requirements. Custom configurations can also be made to proprietary specifications.

Yes. All reels are manufactured to customer specifications. Drawings are supplied with quotes and orders to ensure accuracy. Custom arrangements — including collapsible bobbins, unique flange configurations, and non-standard hub sizes — can be accommodated through in-house welding, machining, and fabrication services.

Yes. New American Reel Co LLC was founded in 1999 specifically for wire reel reconditioning and repair. Services include structural repairs, welding, machining, and full reconditioning to extend reel service life and reduce replacement costs. Warehousing of used reels is also available when needed.

Corrugated shipping reels, also called fluted reels, are lightweight reels made in accordance with NEMA WC 26 standards. Available in RM or RMT types, they are used for the one-way shipping of wire, cable, and rope products. They offer a cost-effective, disposable alternative to steel reels for distribution and export.

Yes. New American Reel Co LLC maintains an inventory of used steel wire reels and corrugated reels available for purchase. Warehousing is available for customers who need to store reels between production runs. Used reels represent a cost-effective option for supplementing inventory or lower-intensity applications.